The new information icon

19 10 2010

My good friend Brent Hammett stopped by the office today to share his wit and wisdom from the many travels with a famous, yet un-named, Christian rock band.  His latest discovery is from the magical world of bar codes. Yes bar codes! Specifically QR Codes (which stands for Quick Response Code).  I believe that this little graphic is the next big thing in the distribution of content for the mobile world.  Utterly simple to set up and infinitely flexible, I can’t wait to show you how to use it in church communications!

First you need to generate a code.  Today I’m using QR Code Generator from the ZXing Project. Just go to the web site and fill in the blanks. Tell it to generate the code and WOOHOO…
Next put the code on stuff! T-Shirts, bulletins, billboards, mailouts, stickers, etc.  Remember that you can have codes for everything and the information that is returned to the user can be almost anything as well.

For instance:
We created a code to put alongside a graphic on a t-shirt for middle schoolers about a Wednesday night service [still working on making it appear correctly, but we’ll get it].  Here’s the code:

This little graphic file contains very thing you want to know about the event. Of course you need a code reader to read it right?  Go to your favorite app store and search QR Code Reader.  I’m using the Bakodo Code Reader for the iPhone 4. There are lots and lots of free readers.  You may recognize these little symbols from newspaper sale circulars (I’ve only heard about them appearing there… since I try to save a tree a week), or maybe you’ve seen them on displays at places like BestBuy. They are amazing and even a little fun!

I suspect you will see them appear on our billboards and printed materials this week… promoting events, sharing links, giving directions and yes… quoting scripture!

Thanks @BHammett for bringing home the brain blender! It’s good to mix things up!



2 responses

19 10 2010
Phil Cooke

Sounds 666 to me… 🙂

19 10 2010
Jim Barnwell

My answer is here. You’ll need a code reader. 🙂

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: